Home Services Benchmarks
How does your business compare? Free benchmarks compiled from publicly available industry reports, trade publications, and aggregated operational data.
Last updated: February 15, 2026 • Next update: May 2026
Lead Reactivation Benchmarks
Average reactivation rates by trade, best performing channels, and optimal timing windows for re-engaging dormant leads.
Response Time Benchmarks
How response speed impacts close rates and revenue. Industry averages and top performer metrics by trade.
Methodology
Data sources, collection methods, and confidence levels
Why Trust Our Data
We believe in transparency. Our benchmarks come from real contractor data, validated across multiple sources.
Public Sources
Compiled from trade associations, government data, and published industry reports.
Multi-Trade Coverage
Benchmarks across HVAC, plumbing, electrical, roofing, and more.
Quarterly Reviews
Benchmarks reviewed quarterly and updated when new data is available.
Transparent Methodology
Full disclosure of data sources, limitations, and known biases.
Our Data Sources
Benchmarks compiled from publicly available industry reports, trade associations, and government data.
ACCA
Trade AssociationAir Conditioning Contractors of America. Industry benchmarks and annual member surveys.
PHCC
Trade AssociationPlumbing-Heating-Cooling Contractors. Annual industry reports and operational data.
NRCA
Trade AssociationNational Roofing Contractors Association. Market data and industry surveys.
BLS / Census Data
GovernmentBureau of Labor Statistics and Census Bureau data on home services sector.
Trade Publications
Industry MediaAggregated insights from Contractor Magazine, HVAC News, Plumbing & Mechanical, and similar publications.
Download the Data
Access our complete benchmark datasets in CSV or PDF format.
Press & Media Kit
Journalists and researchers: access our data with proper attribution.
Brand Assets
Logo files, brand guidelines, and approved imagery.
Boilerplate
Suparev provides AI-powered lead reactivation and customer engagement tools for home services contractors. Our benchmarks are compiled from publicly available industry data to help contractors understand and improve their performance.
How to Use These Benchmarks
Identify Performance Gaps
Compare your reactivation rates and response times to industry averages. Spot where you're leaving money on the table.
Set Realistic Goals
Use top-performer metrics to set achievable targets. Know what "good" looks like for your specific trade.
Prioritize Improvements
Focus on the metrics with the highest revenue impact. A 10% improvement in response time might matter more than 10% more leads.
Track Progress Over Time
Download our benchmarks and compare your quarterly performance. See how you stack up as you improve.
See How Suparev Can Help
Our AI-powered platform helps contractors beat these benchmarks with automated lead reactivation and instant response tools.